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CHINESE DESIGN CREATES CHINESE BRANDS
2024-03-28
Chinese design has burst into vivid vitality today through the relay of several generations. Designers who have been immersed in traditional Chinese culture, with unique perspectives and innovative thinking, combine traditional culture with modern aesthetics, give unique connotations and emotions, and create works with the charm of oriental aesthetics. Over the past ten years, XIVO Design has shaped absolute differentiation with its unique "+- arithmetic" and "Jihe law", connecting consumers with design, exploring Chinese lifestyles, and expressing them in the world's common language and products, creating works that truly represent this era. We use the world's common language and products to express ourselves and create works that truly represent this era. The first product "MINI Portable Razor" of our selfincubated brand "yoose " has led the razor industry into the portable era after its launch, which is also the verification of our design concept. On the international stage of Milano Design Week·CHINA&DESIGN@ Zona SARPI, we hope to convey to more people our understanding and imagination of the world, and to show the unique and diversified lifestyle of the Chinese people, which has lasted for thousands of years and continues to develop and evolve. Welcome to the world of Chinese design, and explore with us the infinite possibilities of oriental aesthetics and lifestyles.
ABOUT
SHENZHEN XIVO DESIGN CO.,LTD
SHENZHEN XIVO LIFE TECHNOLOGY CO., LTD. SHENZHEN, CHINA
In the spring of 2014, Wei Min, Zhang Jiuzhou, Jingchao three new designers joined hands to create XIVO Design. Adhering to the original intention of creating the best design, XIVO has a unique brand philosophy of "+- operation" and "geometric law" to create absolute uniqueness, connect consumers with design, and create works that can truly represent this era. With brand positioning and whole case design as the core, XIVO provides four service modules including brand innovation design, product innovation design, packaging innovation design and visual creative design. With the vision of becoming an international innovative design team representing China, we explore the lifestyle of Chinese people with the way of design, express it with the universal language and products, and build a world-class brand with Chinese design.